The role of the retail dietitian is continuously evolving and the next decade will bring expanded opportunities for driving health and wellbeing at retail. This three-day virtual conference will prepare RDs to thrive in this new era, building their expertise and confidence, advancing their retail careers, expanding programs and services.
The agenda below is preliminary and will be updated as additional presentations and session timing are confirmed.
All times are in Eastern Standard Time (EST)
This session will focus on the opportunity to fundamentally rethink protein at retail. The meat industry must foster an evolution of the meat case to better align with the revolution occurring around it. We will discuss trends, data, and actions that can be used to influence consumer behavior at retail.
Dietetic professionals operate under a defined code of ethics, which requires use of science-based information and unbiased guidance. During this session, hear from a panel of retail dietitians on how they balance professional ethics with product and brand promotion.
Lights, camera, action! Award winning television professional and registered dietitian Carolyn O’Neil shares tips and tricks for improving on camera skills for virtual presentations. Learn expert tips and tricks for making you and your food look better on virtual platforms.
Research conducted by the Reagan-Udall Foundation for the FDA shows that Americans are looking for consistent information about COVID-19. This session will address the important role retail RDs can play in meeting this consumer need, positioning their retailer as a key community builder.
Stay tuned for more exciting details!
At grocery retail, a key goal is for all community members to find foods that fit their eating habits. This goal is, in part, accomplished by micro-marketing based on individual store or key markets. During this session, hear from retail buyers on how data is driving cross-cultural micro-marketing decisions to offer cultural foods important to local communities.
Owned brands typically have a higher profit margin for retailers. At the same time, retailers are launching owned brands that align with shopper health and value-based needs. In this discussion group, retail RDs will share how owned brands are integrated into their programs and services.
With the drastic increase in online grocery shopping, retailers are taking action to integrate healthy living solutions into e-commerce. Join this discussion group for robust dialogue and ideation on this topic.
During this discussion, retail RDs will share their most effective methods of marketing retail RD programs and services.